JAYNE PIERSON photography.
Photo : Jayne Pierson. Styling : Scott Robert Clark. Model : Hannah Beth
Jayne uses photography as storytelling to capture her concepts in the way she imagines, in the most undiluted form. These concepts captivate, mesmerise and empower, sometimes in a way which Jayne finds absurd, magical, strange or simply just engaging. The main aim of her work is to promote fashion sustainability, circularity and social responsibility whilst encouraging her audience to not only immerse themselves in the story but to also buy less and choose well.